There is something about seeing a “gluten-free” label on the front of a product that makes me feel a little better. I am not talking about one that is placed there by the manufacturer as a marketing tactic to encourage consumers to purchase their product without testing or certification to back up the claim. I mean the label from a recognizable organization or agency that specializes in certifications.
Blue Ice Vodka has obtained gluten-free certification from the government after three years of testing and approvals. More information:
Blue Ice Vodka, an American potato vodka produced at Distilled Resources, Inc. in Rigby, Idaho, announces a benchmark achievement among the spirits industry, earning distinction as the first spirit brand in the country to feature a “Gluten Free” designation on the package label. A Certificate of Label Approval (COLA) approved by the Alcohol and Tobacco Tax and Trade Bureau (TTB) is required for all alcoholic beverage labels. With testing methods in place to verify all gluten free claims, Blue Ice Vodka is the first spirit brand to achieve a “Gluten Free” COLA approval by the TTB.
“Introduced in 2001, Blue Ice Vodka catapulted America’s first and largest potato distillery, Distilled Resources, Inc. [formerly Silver Creek Distillers, Inc.] onto the map with a homegrown, premium vodka made from Idaho Russet Burbank Potatoes,” said Gray Ottley, Director, Distilled Resources, Inc. “We are very proud of our vodka distilling heritage and pioneering efforts at Distilled Resources, Inc. and with Blue Ice, specifically. Three years in the making, federal approval to officially label Blue Ice Vodka as gluten free is another progressive step for the industry and for all of those who suffer from gluten intolerance.”
Previous to this landmark “Gluten Free” COLA approval, gluten free claims by spirit companies have been prohibited on package labeling. Blue Ice Vodka received official COLA approval in December 2012. The approved gluten free designation appears on the Blue Ice flagship potato vodka label in the form of a red badge labeled, “Gluten Free” in the upper right corner of the bottle. Blue Ice Vodka bottles featuring the new packaging are now in market nationwide.
Blue Ice Vodka retails for $20.00 and can be found nationwide. I love to make summer cocktails with vodka to help me cool off on the hottest summer evenings. Check out some of the recipes on the Blue Ice Vodka website for inspiration.