Kroger's Private Label Gluten-free List - Celiac Disease
Feb 14 2011

Kroger's Private Label Gluten-free List

When traveling, I often depend on Kroger for gluten-free food when I get to my destination.  Not only do they carry Udi’s at all of their stores, but they have a nice selection of other gluten-free brands.  I don’t think that there has been a time I can remember while traveling that I have felt like I couldn’t find what I needed at a Kroger store.  The list below is a list that can be viewed on Kroger’s website and is updated periodically.  Always refer to the product’s ingredient list for the most up-to-date information.  Questions should be directed to Kroger – 1-800-KROGERS   (1-800-576-4377).

Kroger Private Label Products
Products with an asterisk do not have gluten in their natural form.
Baking Cocoa*
Baking Powder*
Baking Soda*
Butterscotch Morsels
Chocolate Chunks
Corn Starch*
Coconut, Regular and Sweetened*
Dark Brown Sugar*
Food Colors*
Granulated Sugar*
Light Brown Sugar*
Milk Chocolate Chips
Peanut Butter Chips
Powdered Sugar*
Rainbow Sprinkles
Semi Sweet Chips
Sugar Sprinkles
Sugar Substitutes*
White and Chocolate Bark Coating
Yeast Packets*
Big K Soft Drinks
Coffee, Unflavored Ground, Whole, and Instant*
Active Lifestyle®
Drink Sticks
Crystal Clear®
Flavored Waters
In An Instant® Drink Powders
Instant Cocoa
Instant Spiced Cider
Rice Drink, Plain and Vanilla
Shelf Stable Juices
Soy Drink, Plain and Vanilla
Tea, Bagged and Instant*
Hard Candy
Cooking Oil
Canola Oil*
Corn Oil*
Olive Oil*
Sunflower Oil*
Vegetable Oil*
Bar Cheeses*
Cream Cheeses*
Cubed Cheeses*
Eggnog, Liquid and Powdered
Milks, Liquid and Powdered*
Shredded Cheeses*
Sliced Cheeses*
Sour Cream*
Vegetable spreads
Whipping Cream*
Frozen Dairy
Private Selection Sorbetto
Private Selection Gelato
Private Selection Sorbet
Frozen Lemonade
Applesauce, Plain and Flavored
Fruit, Canned and Cups*
Fruit Juices
Fruit Snacks
Plain Frozen Fruit*
Gelatins, Puddings/Pie Fillings
Gelatin, Flavored, Plain and Snack Cups*
Pudding, Boxed and Snack Cups
Canned Pie Filling
Colored Marshmallows
Large Marshmallows
Marshmallow Cream
Miniature Marshmallows
Meat and Seafood
Bacon, Plain*
Chicken, Canned and Pouch*
Fresh &Frozen Plain Chicken Breast
Fresh &Frozen Plain Chicken Thighs
Fresh &Frozen Plain Chicken Wings
Fresh &Frozen Plain Turkey Breast
Fresh &Frozen Plain Turkey Thighs
Private Selection Prepackaged Luncheon Meat
Salmon, Canned*
Sardines, Canned
Tuna, Canned and Pouch*
Vienna Sausage, Canned
Black Olives, Not Stuffed*
Green Olives, Not Stuffed*
Green Olives, Pimento Stuffed
Peanut Butter
Creamy Peanut Butter*
Crunchy Peanut Butter*
Natural Creamy Peanut Butter*
Natural Crunchy Peanut Butter*
Reduced Fat Creamy Peanut Butter*
Reduced Fat Crunchy Peanut Butter*
Plain Popcorn Kernels*
Potato Chips
Plain Potato Chips
Salad Toppers
Tortilla Strips
Thick & Chunky, Mild, Medium, and Hot
Traditional, Mild, Medium, and Hot
Picante Sauce, Mild, Medium, and Hot
Tortilla Chips
Plain Tortilla Chips
Plain Canned Vegetables*
Plain Frozen Vegetables*
Plain Instant Potatoes
Unseasoned Beans, Dry and Canned
Vegetable Juice

The best part about having lists like this is being able to use some of these store brand name products in place of national brand name products.  Not only does that help save money, but I can think of at least one instance where the Kroger Brand product is gluten-free, but the national brand product is not – case-in-point – Nestle Butterscotch Chips contain barley malt, but the Kroger Private Label brand does not.  The Kroger Private Label also includes the following brands:   Kroger, Private Label, Naturally Preferred, Value, Fred Meyer, Ralph’s, Food 4 Less, King Soopers, Buena Comida, City Market, Fry’s, QFC, Smith’s, Dillon’s and First Choice.

Of course the easiest and least expensive way to eat gluten-free is to eat naturally gluten-free foods like rice, fresh fruits & vegetables, fresh meat and dairy.  Stick to the perimeter of the grocery store and try to avoid the middle aisles as much as possible.  Not only are those items more likely to contain gluten, but they cost more and are usually highly processed.

Article Written by:

Kyle Eslick is the founder of Gluten Free Media, as well as the creator of the popular Celiac Support Groups page. Connect with us on Facebook, Twitter, and now Google+!


  1. Steve Richardson says:

    Odd. The Kroger stores where I live (East Tennessee) have virtually no Udi’s products. All I’ve ever seen in any of our stores is one variety of frozen muffins.

    • Steve,

      I am sorry for any confusion. I will update once I hear from my contact at Udi’s.


    • Tra' says:

      Steve Richardson, the good thing is you can request it to be ordered. I found them in the breakfast frozen area in Memphis, but requested them to be placed with breads that were frozen and sometimes they are with caned rolls or frozen breakfast. I know a lot of areas to check but they usually have someone that can direct you.

  2. Anne Steib says:

    We actually have no Udi’s at our local Kroger.

    I was wondering, from this list…is the list everything that is GF and just pointing out what is naturally GF in addition to what is GF for their private label. Or are ONLY the things with a star the items that are GF and the ones without a star are not? I was a bit confused since cooking oil didn’t have a star, but I would have thought that would be GF.


    • Anne,

      Sorry for the confusion. Everything on the list is GF. The asterisks indicate the products that should be GF in their normal state. It is confusing.

      I am contacting Udi’s about the confusion on their products being available at Kroger. I was told (more than once) that all Krogers would have Udi’s.


  3. Carole says:

    I shop Kroger almost exclusively because it in walking distance. Repeatedly I have to contact their customer service because products ARE NOT labeled Gluten-free. The answer I get most often is that it is POSSIBLE, but not certain, there is gluten. Wish this person had given a location when declaring “they carry Udi’s in all stores.”

    • Carole,

      I wrote the article and had been told by an Udi’s employee that all Kroger stores would be carrying Udi’s. I am going to contact this employee to get more information and will share what I learn.


      • John Ledford says:

        Dear Kimberley: Yes, Udi’s bread products are GF but hard as a hockey puck and the price? About 80 cents a slice, tastes blah, and gets stale NOW

      • Hey Kim,
        My company – Fancy Pokket – is opening a new, Gluten Free Bakery in South carolina.
        This plant will produce a full line of Gluten Free products for the bakery department: Bread – Buns – Bagels – Pita – Pizza Crust-Cookie-Muffins- Brownies.
        We think we would be a good fit for Kroger private label and /or in store bakery.
        Shoot me a reply or give me a call at 847-525-6562
        Mike O’Donnell – Fancy Pokket

  4. Trixie says:

    What gets me is that Kroger cole slaw and potato salad contain wheat. Why would anyone put wheat in cole slaw? Why would you put wheat/gluten in yogurt? Or ice cream? As a child I heard about “filler” in hot dogs – and that is the only reason I can come up with. They are putting “filler” in the yogurt.

  5. Anne Steib says:

    thanks for the clarification Kim. I thought it would be funny that some of those listen items contain gluten, but now I understand it =)

  6. Cindy says:

    Like Anne, and Steve, there are no Udi’s products to be found at my local Kroger either! I have repeatedly asked the “natural foods” department manager about it, but she’s completely clueless. Some have said they’ve found the bread in the bakery department, and so I checked there as well. Nothing. At least there is an Ingle’s across the street from Kroger that at least carries the bread and bagels; I’ve given up on Kroger altogether, finding Ingle’s to be far more friendly to the gluten-free community on the whole…

    • Hi Cindy,

      I have contacted Udi’s and received an email back. There will be more information shared tomorrow on how to go about finding Udi’s in your local Kroger store.


      • Janet says:

        What is the status of Udi’s in all Krogers? Our Kroger doesn’t carry this brand, but we discovered Udi’s on a trip to the Midwest. YUM!!!

        If our Kroger would carry Udi’s and Against the Grain brand products I would be SOOOO HAPPPPYY!!!!

  7. Joyce says:

    Regarding the Kroger GF list – you might notice that cottage cheese is not on the list. I inquired about that about a year ago, and was told that during testing of their product, it was discovered that the cottage cheese contained traces of “barley”. They didn’t seem to know why, but they removed it from their GF list. I always buy Great Value brand now!

  8. Trent says:

    My wife says Rudies brand bread is even better that Udi’s. We’ve found it as super 1 and Kroger.

  9. Micheline says:

    I recently started selling muffins wholesale and retail, I was asked to try baking gluten free. I needed a gluten free yogurt and checked to see online if Krogers yogurt was gluten free and its not. If you google “what does krogers sell that is gluten free”, it will give you an entire pdf thats very long containing every gluten free product sold there. I found that Yoplait is gluten free! I hope that this is helpful.

  10. Jennifer Hayes says:

    my question is some of the ceral in the Kroger brand is made of corn flour so I’m trying to find out if that’s gluten free??

    • Sarah says:

      Hi there, I can’t actually answer about any of the cereals because I don’t even try to eat cereal anymore, but I want to share my own experience about corn. It took me a while to figure out, but I can’t tolerate corn either… maybe because it’s GMO or something they spray on it. But I didn’t really start getting better until I gave up corn also, which admittedly left me with very few gluten-free options – they almost all have corn. I can only tolerate gluten-free breads that are made from rice flour. The texture isn’t great, but at least I can have a piece of “bread” without getting sick. There probably are some cereals that are rice, possibly with some potato starch also. Or maybe you can tolerate corn just fine. Since gluten-free is becoming more popular, some products brag on the label about being gluten-free, even stuff that wouldn’t (or shouldn’t ) have any gluten, like honey and coconut oil. So look for a cereal marked gluten free on the box. This is especially important if it has oats, because some oats are gluten-free and some aren’t (depends on the manufacturing process, not the oats). Oats are supposedly gluten-free in their natural state but are so frequently cross-contaminated that I won’t even touch them anymore.

  11. mike says:

    Hi Kim
    Last Wednesday, I was in Grants Pass, Oregon at a rustic inn. The fact that I am gluten Free, they provided me with the best gluten free bread ever. The package said Fred Meyer, gluten free. What gives? I can’t find this product at any Fred Meyers.
    Any help?


    • Tamera says:

      That particular store may not sell enough gluten free items to warrant a gluten free section. Or it’s a very old store, it may also be a smaller store. However you should be able to talk with either the store director or bakery manager, they can order it in for you.

    • Tamera says:

      Forgot to say, my husband works at the Fred Meyer corporate office in Portland Or

  12. Dianne Shaw says:

    Cottage cheese can contain gluten because of the “starter used. For instance, the only product that Organic Prairie Carrie that has gluten is their cottage cheese because of the Starter, Any restaurant you go to, no matter how “high end” will have added a wheat extender. You can’t see or taste it, but if your food comes with butter or sour cream on the food or in a bowl, you can be sure it has wheat. Kroger’s organic salsa doesn’t appear to list gluten, but it is not marked GF.

  13. Bebe says:

    For a long time Kroger led us celiacs to believe their Kroger labels and private label was gluten free. As I struggled through the years seeking safe food, I thought I could trust their label after many phone calls w/ reps assuring me that the products I called about were safe.

    Today, when doing by due diligence by contacting them about products I’ve used from them before, I was told Kroger is no longer able to make those claims. Upon further research, I found that laws on GF have tightened up and Kroger was never as safe as they claimed.

    The dried beans (mentioned above) are not safe as of my call today.

    I forgot to ask about the spices. I was told all Kroger single spices are GF. Now I don’t know. Guess I’ll have to call them again.

  14. I have discovered a GV bread at Wal-Mart Mart that is gluten free and tastes like real bread! White or mixed grains. Plus they carry expiration dates…


  1. Kroger Supermarket’s Private Label Gluten-free List « CeliacFacts says:

    […] Read More… […]

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